Are Negative Online Reviews Costing You Sales?
Unless you don’t get out in cyber space that often, as a business owner, you are aware that your online reputation is more important now than ever. An ever increasing number of consumers are diligently looking at Google Plus Local reviews (among others) before deciding who to invest their money with. The problem for most G+ listings is that they do not have an adequate number of reviews to compel any consideration at all. And for those that have negative reviews… unless they take action fast they are dead in the water.
Our webinar (below) goes into bad reviews and what to do about them but you must remember that the companies that really prosper in today’s online marketplace are those with the most positive reviews. “Neutral” really doesn’t cut it anymore. Take home builders for example:
As you can see from the image above all but 2 of these first page listings don’t have many reviews. I don’t know about you, but if I was in the market for a home builder in this town I would definitely look at Adam Michael Homes and then CKC Custom Homes, and probably just choose between those two. The others don’t have enough reviews to motivate me to even click their links. Watch our most recent webinar on the topic and learn how to not only stop bad reviews in their tracks but learn how easy it is to get legitimate positive reviews coming in on a regular basis…
Recorded Webinar From June 15, 2012:
Warning: Are Negative Online Reviews Costing You Sales?
How to Protect Your Brand and Your Bottom Line from Negative Buzz
News travels fast online. *Especially bad news.* All it takes is one angry customer or one disgruntled employee to put a major dent in the reputation you’ve worked tirelessly to build.
That’s why online reputation management should be on EVERY small business’ agenda.
Join us for a free webinar and learn how to protect your business from online flamethrowers.
In this webinar you will learn …
- How to incorporate the three core components of online reputation management into your business
- Free tools and resources for monitoring what people say about you online
- Proven strategies for responding to bad reviews—and preempting them
- AND MORE
It takes a long time to build a good reputation, but only moments to destroy it—UNLESS you make a point to protect it!